Who Needs Coaching?

Business owners are the perfect candidates for business coaching. Why? Because running a business or selling independently is no easy task. If you're human, you know that there are challenges you will face within yourself and your organization that must be overcome.

The most common reasons to work with a coach: 

• To set better goals - Set the best goals that will reflect your true values. 


• To reach your goals faster - By partnering with a business coach, you can reach your goals faster and with less stress. 


• To make significant changes - Sometimes we now a change has to be made or what changes need to happen, we just don't know how to do it. 


• To become more financially successful - Most people want to get their business on a strong financial track or come up with ways to fund a start-up. A business coach has knowledge about applying the concept of adding value, which can be the source of financial stability. 


• To get ahead professionally - Getting ahead is easier with professional guidance. Whether you need to improve your leadership skills or learn how to negotiate, a coach can help you get there. 


• To make better decisions - This is most important with business owners and professionals. Everyday we have tough choices to make. Coaching can help you learn how to make the best decisions for you. 


• To have someone to collaborate with - When you need someone to brainstorm with or toss a few ideas around, coaching can help you expand your thinking. 


• To increase revenue - Seeking to build your business? Coaching can help by supporting you to craft a business or marketing strategy to do so.


•  To be a better leader - Coaching can help you strengthen your leadership or entrepreneurial skills. 

Business Coaching provides support to people who need assistance with identifying and reaching business and/or professional goals. In coaching, the client and the coach collaborate to achieve these goals. Coaching is an affordable solution for the entrepreneur who wants expertise and guidance through the planning process. Learn more about coaching at

Make Time for Marketing

Most of the time we " find time” to do the things we know must be done. There's only 24 hours in a day, so the time you'll find will be taken away from sleep, family, or me time.
I don't know about you, but my list of things to do grows bigger everyday. But, what I've learned is to prioritize and make time for those things that are necessary to business growth.

Let’s first talk about managing your time. You can spend most of your day dealing with customer or employee issues and when you take a breath; the whole day has slipped by. Multi-tasking is an important skill to learn when you are a business owner. Having the ability to juggle a variety of things at one time will help you accomplish tasks quickly while allowing time for other things.

To manage your time more effectively, review the “to do” list and pick out the items that are urgent, necessary, and will generate revenue. Once you have done that, it will be clear how to prioritize your list. Marketing should be included in the category of generate revenue and you would want to generate revenue everyday if possible.

So, now that you have your priorities straight, here’s how you can make time for marketing. Hire interns from your local college to come in and help you with a specific marketing project. Students are eager to get experience in the field they are studying and sometimes it is for college credit. Think outside the box. You don’t have to dedicate an entire day to marketing. You can conduct marketing activities throughout the day.

When you go to the dry cleaners to drop off your clothes, ask the manager if you can leave business cards or flyers on the counter. Before or after a PTA meeting, inform attendees when your store is having a big sale. While on the phone with a customer, ask him or her if they know of someone else who may need your services. And of course, you can hire a marketing expert to implement marketing activities for you.

These are just a few ways you can make time for marketing while you are doing other things. I’d like to hear from you some ways you have made time for marketing. Post your comments here.